
Elizabeth Pointe Lodge is an intimate, oceanfront boutique hotel known for its quiet luxury, personalized service, and coastal charm. The property sought a marketing strategy that matched its elevated guest experience while driving consistent, measurable bookings.
The lodge needed to attract the right audience — travelers seeking relaxation and refinement — without discounting or diluting the brand. Previous marketing efforts lacked consistency and clear performance tracking.
We implemented a full-funnel digital advertising strategy using Google Ads, paired with messaging focused on exclusivity, tranquility, and location. Campaigns were continuously refined based on booking data, seasonality, and guest behavior.