Elizabeth Pointe
Project Name
Elizabeth Pointe
Headquarters
Amelia Island, FL
Industry
Hospitality
Timeline
6 Months

Overview

Elizabeth Pointe Lodge is an intimate, oceanfront boutique hotel known for its quiet luxury, personalized service, and coastal charm. The property sought a marketing strategy that matched its elevated guest experience while driving consistent, measurable bookings.

No items found.

The Challenge

The lodge needed to attract the right audience — travelers seeking relaxation and refinement — without discounting or diluting the brand. Previous marketing efforts lacked consistency and clear performance tracking.

No items found.

Our Approach

We implemented a full-funnel digital advertising strategy using Google Ads, paired with messaging focused on exclusivity, tranquility, and location. Campaigns were continuously refined based on booking data, seasonality, and guest behavior.

The Results

  • Improved booking consistency across peak and shoulder seasons
  • Strong alignment between brand voice and paid media creative
  • Increased confidence in paid advertising investment
  • Clear reporting tied directly to revenue outcomes